Journal
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Journal
From Waste Coffee to Wearable Color
In Finland we drink more coffee per capita than any other nation on the planet. We even have a precise…Read more
What is a Digital Product Pass?
Textile consumption in the European Union ranks as the fourth highest contributor to environmental impact, after food, housing, and mobility.…Read more
Test of Everyday Use of Clothing
If clothes were used for a more extended period of time, the need for new garments would decrease, thereby reducing…Read more
Highlights of 2024
International Growth and Long-term B2B Partnerships Over the year, we had the privilege of serving 270 b2b clients from 14…Read more
SLUSH 2024 Merch – Produced by Pure Waste
SLUSH, the world’s leading startup event, is set to take place at Helsinki Messukeskus on November 20–21, 2024. We are…Read more
100% recycled fibers only
Did you know that all our Pure Waste products are mainly made from the same yarn composition? The same recycled…Read more
Pure Waste, in collaboration with Luhta
Our collaboration with Luhta includes leisurewear for athletes and a commercial collection simultaneously sold. The aim of the collaboration is…Read more
Collaboration with Kreetta Järvenpää
Our interest grew even further when Kreetta shared her enthusiasm for our brand and revealed that one of her favorite…Read more